by Don | Nov 19, 2024 | General Tips
I was working for a newsletter publishing company when the internet first came on the scene in the mid-1990s. During one meeting with a large bank headquartered in San Francisco, we all talked about whether we had “gone online” yet. Several of us had tried to, but...
by Don | Aug 29, 2024 | Content Marketing
Now that we’re on the back end of 2024, I thought this would be a good time to take a look at some of the current trends that are driving the content marketing industry. Here are 7 content marketing trends that I’m keeping a close eye on — and you should be, too. 1....
by Don | Jul 18, 2024 | General Tips
The explosion of content marketing in recent years has been a boon for freelance writers like me. The concept of blogging was just starting to take off when I first went full-time freelance 15 years ago. Today, blogs remain a key component of most content marketing...
by Don | May 30, 2024 | Content Marketing
Unless you’ve been in a cave for the past year or two, you’ve heard about artificial intelligence, or AI. Sometimes it seems like AI is all anybody is talking about, whether it’s how computers are going to take over the world a la HAL 9000 in classic 1968 sci-fi film...
by Don | Apr 25, 2024 | E-newsletters
When I had my website rebuilt last year I discovered that there’s something called the Internet Archive Wayback Machine. This is a digital archive of the World Wide Web you can use to go back in time and see what a website looked like at any time in the past....
