Content Marketing: Got Strategy?

In the past decade or so, content marketing has gone from the fringes to the mainstream of the marketing world. Or to use a baseball analogy — since America’s Pastime finally got started last month — it has been promoted from the minor to the major leagues. Given this, it’s…

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3 Content Marketing Trends You Should Know About Right Now

In last month’s newsletter I featured an interview with my friend and Internet marketing expert Jeff Powell, Vice President/CFO of Prosperous Internet Marketing, a full-service digital marketing agency in Pensacola, Fla. Click here to read the article if you missed it. He stressed that content marketing is an integral part…

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What’s the Current State of Internet Marketing?

No marketing program today would be complete without an online component to it. But what exactly is online or Internet marketing? Google “Internet marketing” and you’ll get “about 7,920,000,000” results. That’s nearly 8 billion search results if you don’t feel like translating all the zeros. Instead of wading through billions of online…

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