by Don | Dec 6, 2023 | Blogging
Until recently, whenever someone asked me what I do for a living and I told them I’m a freelance writer, they would usually respond with something like, “Really? That’s interesting! What kind of writing do you do?” But now when I tell people what I do, they usually...
by Don | May 5, 2022 | Blogging
Does anybody else remember a sci-fi movie from the 1990s called The Lawnmower Man? Based loosely on a Stephen King short story, the movie was about an intellectually disabled landscape guy who becomes the subject of a mad scientist-type experiment in which he’s given...
by Don | Apr 27, 2018 | Blogging
In a phone call yesterday, a prospect explained to me why her organization was looking for a new blog writer. It seems they had been working with a writer who just couldn’t nail the blog writing format. “He’s a really good writer and he does a great job on...
by Don | Nov 20, 2015 | Blogging
We’ve been talking about blogging over the past couple of months and how it has become one of the most important marketing tools in the digital realm. It seems that almost every organization knows they should be blogging — but there’s often a big difference between...
by Don | Oct 9, 2015 | Blogging
In last month’s blog, I talked about how blogging is one of the most effective marketing tools in the digital realm. I probably get more inquiries from prospects about blogs than I do any other type of marketing writing. There are many potential marketing benefits to...
by Don | Sep 8, 2015 | Blogging
I can distinctly remember the first time I heard about using blogging as a marketing tactic. At that time, I knew what a blog was, but I hadn’t thought of blogging from a marketing perspective. It was 2007 and someone at the publishing company where I worked came up...