by Don | Feb 6, 2018 | Content Marketing
The rise of content marketing is one of the biggest marketing trends in recent memory. Content marketing itself isn’t really new — businesses have been using “content” to tell their stories and attract new customers since modern marketing and advertising first started...
by Don | Jan 4, 2018 | Social Media Marketing
Unless you’ve been living underneath a rock the past few years, you’re aware of the prevalence of social media in our world. Almost everyone today participates in some kind of social media activity, whether it’s Facebook, Twitter, Snapchat, Instagram or one of the...
by Don | Nov 30, 2017 | Writing Tips
I’m very blessed to have been a professional writer for my entire 30-plus year career. I knew early on that writing was my God-given natural talent, and I also really enjoyed it. So it’s pretty cool to make a living at something that I’m not only good at, but also...
by Don | Oct 26, 2017 | Search Engine Optimization (SEO)
Ranking high in the search engines is the most important marketing task for many companies, especially those that rely on Internet searches and online traffic to generate leads, customers and new business. Google “boost my website SEO” or something similar and you’ll...
by Don | Sep 14, 2017 | Search Engine Optimization (SEO)
In last month’s blog, I shared some thoughts from SEO and PPC freelancer Jenny Munn about the state of SEO copywriting in 2017. Jenny is one of the sharpest SEO experts I know — if you missed the blog, click here to read it now. Based on the feedback I got, SEO...
