by Don | Apr 25, 2024 | E-newsletters
When I had my website rebuilt last year I discovered that there’s something called the Internet Archive Wayback Machine. This is a digital archive of the World Wide Web you can use to go back in time and see what a website looked like at any time in the past....
by Don | Nov 16, 2023 | E-newsletters
I’m a big proponent of the saying, “If it aint broke, don’t fix it.” Just ask my wife. Of course, our definitions of whether something is broken or not aren’t always the same! There are lots of different ways to market your business, and some are more effective (or...
by Don | Jun 9, 2022 | E-newsletters
I sent out the first issue of my e-newsletter The Writer’s Block more than a decade ago in 2011. Since I’d been writing and editing newsletters going all the way back to my first professional job in 1985, this was an obvious step for me to take as a new full-time...
by Don | Mar 3, 2022 | Content Marketing, E-newsletters
Have you ever heard the saying, “the cobbler’s kids have no shoes”? It refers to how sometimes people who are experts at something in their professional life neglect this very thing in their personal life. You know … like a cobbler’s children walking around barefoot...
by Don | Feb 3, 2022 | E-newsletters, General Tips
When I graduated college in 1985 with a degree in Advertising, I had big plans to get a job with an advertising agency and become the next Don Draper. Alas, it turned out the agencies weren’t beating down the doors to hire fresh-out-of-college grads who were very wet...
by Don | Dec 2, 2021 | E-newsletters
I’ve been writing content for newsletters for (gulp!) almost 37 years now. The medium has changed drastically since I started my professional writing career in the 1980s working for a newsletter publishing firm. The biggest change, of course, is the shift from paper...